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Led strategic category development across trimmers, home improvement, vacuum cleaners, and wellness products—managing sourcing, certifications, GTM execution, and brand partnerships with Amazon, BSC, Havells, and Croma.
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Executed high-impact operational initiatives, including an Amazon review improvement project and a full-scale procurement audit, resulting in actionable CAPA reports and enhanced supply chain responsiveness.
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Owned end-to-end vendor development, from raw material sourcing to pricing, onboarding, and vendor alignment for new product verticals.
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Directed recruitment efforts for sourcing, operational, and technical roles; handled JD creation, candidate evaluation, and team onboarding.
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Reviewed strategic contracts and compliance, negotiated partnership agreements, implemented import law frameworks, and contributed to founder-level planning and execution meetings.