Jai Krishnan K

[email protected] +91 7695961522

PROFESSIONAL SUMMARY

Dynamic digital marketing and automation professional with proven expertise in leading tool development projects and delivering tailored ERP solutions across diverse industries. Adept at driving brand growth strategies and enhancing online presence through data-driven campaigns and innovative marketing techniques. Committed to leveraging technology and strategic insights to optimize business processes and maximize ROI.

WORK EXPERIENCE

Founder & CEO
04/2022 - 03/2023
Bowshy , Madurai, Tamil Nadu
Led digital marketing and automation tool development projects
Provided ERP solutions tailored to various industries
Managed brand growth strategies and online presence
Social Internship
06/2024 - 07/2024
Thirumangalam Municipal Corporation , Madurai, Tamil Nadu
Participated in community outreach and municipal service improvement programs
Assisted in local governance awareness campaigns and public feedback collection
Gained exposure to public administration and civic management
Marketing Intern
05/2025 - Present
Embark Interactive Pvt Ltd , Madurai, Tamil Nadu
Conducted influencer marketing research and product analysis for Choco Millet Nutri Mix and Nuts Nutri Mix
Designed pricing strategies and beginner-level marketing plans
Worked on consumer targeting and market segmentation

EDUCATION

BBA DM - Bachelor of Business Administration
01/2026
Manikam Ramaswami College of Arts & Science, Madurai GPA: 69.5%
Class XII
01/2023
Velammal Bodhi Campus, Anuppanadi, Madurai GPA: 83%
Class X
01/2021
Velammal Bodhi Campus, Anuppanadi, Madurai GPA: 74%

SKILLS

CERTIFICATIONS

Digital Marketing
Infosys Springboard
SEO Case Study
Infosys Springboard
Affiliate Marketing
Infosys Springboard
Mobile Marketing
Infosys Springboard
Business Fundamentals
01/2023
NPTEL Swayam (Elite Silver)
AI in Digital Marketing
01/2023
NPTEL Swayam
8 Ps of Marketing
Infosys Springboard
Introduction to ChatGPT
01/2024
Guvi
Introduction to Fintech
MRCAS Edge (Thiagarajar School of Management)
MS Excel
MRCAS Edge (Thiagarajar School of Management)
Virtual Communication for Managers
MRCAS Edge (Thiagarajar School of Management)
Theatre & Arts
MRCAS SPAA
Visual Arts
MRCAS SPAA

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