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Managed end-to-end social media for festivals, brands, and restaurants — strategy to execution.
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Led a 250+ member team across 18 departments for Blitzkrieg (KC College), approving all social media content and shaping the festival’s digital presence.
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Handled content planning, scripting, shooting, editing, and posting for brands like Bombay Blokes and Dadar Darbaar Restaurant.
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Built Instagram pages from scratch, creating a consistent visual identity and engagement-driven content.
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Created high-quality reels, posts, and videos, ensuring all content stayed on-brand and audience-focused.
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Managed shoots, coordination, and on-ground execution independently.
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Represented the college at Cortokino – International Short Film Festival, managing and approving all social media activities as PRCL and later Contingent Leader.
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Revitalized underperforming brand accounts by implementing targeted campaigns and data-driven content calendars, significantly increasing audience engagement and follower retention across multiple platforms.