PRASEEDA KALARIKKAL

[email protected] • +971504653476 • India , UAE

PROFESSIONAL SUMMARY

To secure a challenging position that utilizes my years of experience, while allowing me the opportunity to grow professionally ,I offer my skills to your company on the position of a manager, especially in the field of sales, advertising, and monitoring and to grasp power to enhance my professional skill set in accordance with organizational objectives and also strong interpersonal skills to develop global customer solutions with thought leadership and integrity, excellent interpersonal, oral and written communication and presentation skills, functioning well both independently and collaboratively with an outgoing personality. My goal is to become a valued asset.

WORK EXPERIENCE

Head Of Operations
05/2024 - 07/2025
Danem International Trading LLC , Dubai, UAE
• Specialize in supplying a diverse range of high-quality products to various sectors including agriculture, food and beverage, pharmaceuticals, oil and gas, and more.
Director Sales/Media
05/2022 - 03/2024
AYTAC Properties , Dubai, UAE
• Keep track of and meet all internal and external goals and deadlines
• Month-end close, journal entries, and preparation of financial statements
• Manage full audit process, including internal and external communications
• Financial Analysis including budget, forecast, and ad hoc analysis
• Private equity fund investment review
• Review of property financials and communication of findings
• Manage staff level on aspects of accounts payable and accounts receivable processes
• Additional Accounting duties as needed
Media Head
09/2021 - 03/2022
EMIRATES CLASSIC , Dubai, UAE
• Handling online as well as offline ad campaigns
• Reporting the campaign results of the advertising campaign
• Reviewing the advertising budget with the Marketing Director and Head of Marketing
• Negotiating with channels for competitive deals
• Building the PR with the media houses for the promotion of our brand
• Creating new campaigns from time to time to capture and engage all types of audience
• Staying up to date with the latest media trends in the industry
• Determine the best media outlet mix for promotional strategies
• Monitor online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards)
• Regularly report advertising campaign results (including revenues and costs)Optimize advertising strategies for varying audiences and channels
• Design and review advertising budgets in collaboration with the Marketing Director, negotiate with media channels to close competitive deals
• Prepare additional promotional projects to support new product launches
• Create new campaigns to reach a broader audience
• Ensure a cohesive advertising message across campaigns
• Build long-term relationships with media influencers to promote our brand
HR Manager
06/2020 - 08/2021
MAX VALUE CONSULTANCY , Thrissur Kerala India
• Prepares financial statements and analysis for branch
• Manages and supervises department employees; responsible for day-to-day supervision and leadership
• Maintains and oversees all banking procedures and processes
• Recruiting, vetting, interviewing, and hiring new employees
• Overseeing approvals of loans, lines of credit, and other fiscal plans
• Assisting with customer service and satisfaction
• Marketing branch within the community to attract business
• Records and researches all financial information for analysis
• Oversees budget reports, preparation of budgets, and analysis of budgets
• Documents and interprets complicated financial information for bank clients
• Advises on procedures and financial management as well as developing policies
• Oversees financial reports for taxes, regulatory agencies, and other financial groups relating to branch finance
• Forecasts and plans according to fiscal needs
• Growing bank’s number of accounts
Procurement Manager cum HR
01/2018 - 12/2019
DUTCH PROPERTIES LLC. , Dubai U A E
• Devising and using fruitful procurement and sourcing strategies
• Discovering profitable suppliers and initiate procurement partnerships
• Negotiating with external vendors to secure advantageous terms
• Approve the ordering of necessary goods and services
• Finalize purchase details of orders and deliveries
• Examine and test existing contracts
• Track and report key functional metrics to reduce expenses and improve effectiveness
• Collaborate with key persons to ensure clarity of the specifications and expectations of the company
• Foresee alterations in the comparative negotiating ability of suppliers and clients
HR Manager
03/2016 - 12/2017
WELFARE HOME NURSING SERVICES , Palakkad, Kerala, India
• Recruiting, Selecting, Orienting, and training Employees
• Maintaining human resource Staff jobs results by counselling and Disciplining employees, planning, Monitoring and appraising job results Meetings, Client Coordination, Document Controlling
Procurement Manager/HR
07/2014 - 01/2016
DANEM INTERNATIONAL LLC DUBAI , Deira, Dubai, UAE
• Negotiate with external vendors to secure advantageous terms
• Approve the ordering of necessary goods and services
• Finalize purchase details of orders and deliveries
• Examine and test existing contracts
• Track and report key functional metrics to reduce expenses and improve effectiveness
• Collaborate with key persons to ensure clarity of the specifications and expectations of the company
• Foresee alterations in the comparative negotiating ability of suppliers and clients
• Expect unfavorable events through analysis of data and prepare control strategies
• Perform risk management for supply contracts and agreements
Admin Executive
12/2012 - 04/2015
J & A GROUP OF COMPANIES , Kochi, Kerala, India
• Recruiting, Interviewing, Background Verifications, Surfing candidates on job Portals

EDUCATION

MHRM- Masters in Human Resources Management
B. Com - Accounting & Finance
Senior Secondary
SSLC

SKILLS